2018 Color Trend Report
In today’s marketplace, we consume products differently than ever before. To earn our loyalty, brands must provide us with new life experiences—and give us ways to share them with others. We love to belong to communities that share our interests, passions and values, and we’re eager to participate in these inclusive conversations.
We identified four design trends that illustrate these new mindsets.
joie de vivre Happy spaces infused with joy and personal style create a twist of fantasy and fun.
kinetic Celebrating the beautiful imperfections of the natural world, with a desire for simplicity and minimalism.
urban nomad A focus on friendly hospitality and the pleasure of bringing people together, finding inspiration in travel, adventure and freedom of expression.
quiet introspection Soft pastels and luxurious textures add femininity and romance to these delicate, tranquil spaces.
elegant. poetic. airy.
Tranquil, feminine spaces create a dreamy world filled with ultra-soft textures and blushy pastel tones. This virtuous form of luxury is feminine and delicate, elegantly selecting precious items that charm and refine.