Phthalate-free. Because it’s the right thing to do.
Phthalates are a type of plasticizer, an ingredient that makes materials like PVC flexible enough to be turned into products like flooring. While the use of some phthalates is uncontroversial, others are believed to have a harmful effect on our health. Although this has not been proven beyond doubt, and many phthalates remain legally on the market, the conversation alone was enough to take us in a different direction.
In 2009, we announced our ambition to be 100% phthalate-free across Europe and began a program of significant R&D investment, collaborating with our suppliers to find and implement other alternatives. We succeeded.
And by 2019, while others were still debating legislation on phthalate safety, we quietly announced that 100% of our vinyl production sites in Europe, North America, Serbia and China used phthalate-free technology, involving plasticizers that can be used for young children’s toys and food containers, the toughest standards there are. It’s not something we had to do, it’s something we wanted to do to give our customers the peace of mind they deserve.
Just another way we're
Doing Good. Together.
More sustainable stories
We’re committed to creating a circular economy. Closing the loop on waste, preserving natural resources and reducing the impact of climate change.
Relentless scientific testing of materials and radical transparency for your peace of mind.
Indoor air quality
Leading the way in Indoor Air Quality, so you can breathe easy.